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Oral B and Denplan Competition winner

Liam Pace, the Oral B/Denplan competition winner, was last week presented with his Denplan Care membership by Catherine Calleja, Atlas Healthcare Managing Director. Denplan, the innovative dental payment plan from Atlas Healthcare joined forces with Oral B to launch their latest initiative, offering all new owners of any Oral B power toothbrush the chance to win a Denplan Care membership.

Denplan is an innovative new Dental payment plan whereby a patient makes regular small payments to a Denplan dentist in return for cover for routine and restorative dental treatment as needed.   The great thing about it is that it encourages regular preventive visits to one’s dentist who will solve any problems before they become serious.  With Denplan gone are the days when the cost of solving dental problems causes delays and worsening oral health”, concluded Ms. Calleja.  

John Montanaro, brand Manager for Oral B, represented locally by V.J. Salomone Marketing, added “The Objective for Oral B, which is the worldwide leader in the toothbrush category, is to improve the dental hygiene of all its consumers. It was natural for us to team up with Denplan, as we share common goals.”

The competition, which highlighted Oral B’s and Denplan’s  aim to increase awareness of better oral hygiene in Malta, asked new Oral B power toothbrush owners to answer the simple question ”Why choose Denplan?” The best answer was selected by a purposely set-up internal committee.

In his answer, Mr. Pace highlighted two important aspects which are high on Denplan’s agenda: the importance of regular dental visits and the ability to prevent problems becoming serious. Mr. Pace concluded his answer saying “Better Safe than Sorry”, summing up Denplan’s objectives perfectly.

Liam Pace and Catherine Calleja during the Denplan membership presentation.

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